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We work for free until your Meta Ads are profitable
We work for free until your Meta Ads are profitable
Agencies don’t care about your business, they charge you a fixed retainer even if they’re losing you money.
While we only charge you a small percentage of your ad revenue, leaving you with everything to gain and nothing to lose.
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SURABAYA, IDN
SURABAYA, IDN
(GMT +7)
(GMT +7)
//2025
//2025
(your problems)
(your problems)
4 reasons you’re losing money on Meta Ads
4 reasons you’re losing money on Meta Ads
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Non-existent creative strategy
Non-existent creative strategy
There’s no “secret hack” that will magically make your Meta Ads profitable.
Creative is the only thing that determines your Meta Ads success.
While other agencies waste their time on the Ad Manager, we spend our time developing the winning creatives that will catapult your ads success.
There’s no “secret hack” that will magically make your Meta Ads profitable.
Creative is the only thing that determines your Meta Ads success.
While other agencies waste their time on the Ad Manager, we spend our time developing the winning creatives that will catapult your ads success.
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Overly complicated campaign structure
Overly complicated campaign structure
98% of agencies are stuck in 2016, they still use a bloated campaign structure that bleeds money.
While Triple Orca follows the best practices recommended by people who helped develop the Meta Ad’s machine learning algorithm, and have been proven by the industry-leading agencies to generate billions of dollars.
98% of agencies are stuck in 2016, they still use a bloated campaign structure that bleeds money.
While Triple Orca follows the best practices recommended by people who helped develop the Meta Ad’s machine learning algorithm, and have been proven by the industry-leading agencies to generate billions of dollars.
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Using interest-based targeting
Using interest-based targeting
It’s not 2016, interest-based targeting will only limit Meta from fully leveraging its machine learning algorithm to optimize your campaign.
Resulting in higher CPM and lower conversion.
It’s not 2016, interest-based targeting will only limit Meta from fully leveraging its machine learning algorithm to optimize your campaign.
Resulting in higher CPM and lower conversion.
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Chasing the wrong metric
Chasing the wrong metric
If you solely determine the success of your ads based on their ROAS, you'll never find a profitable strategy.
ROAS is determined by things that come after your ads, like product page imagery & copywriting, upsell & bundling strategy, and many more.
While CTR-link and CPA are the real measurements of how well your ads attract ready-to-buy customers.
If you solely determine the success of your ads based on their ROAS, you'll never find a profitable strategy.
ROAS is determined by things that come after your ads, like product page imagery & copywriting, upsell & bundling strategy, and many more.
While CTR-link and CPA are the real measurements of how well your ads attract ready-to-buy customers.
Triple Orca's "quad-pillars" for e-commerce brands' Meta Ads success
(our solution)
Triple Orca's "quad-pillars" for
e-commerce brands' Meta Ads success
(our solution)
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Creative Strategy
Creative Strategy
(key metrics)
(key metrics)
// CTR-Link
// CTR-Link
// CPA
// CPA
Your ads will never succeed just because you follow the "hottest" Meta Ads strategy.
Our job as advertisers is to produce creative that will make people stop scrolling, click the ad, and buy whatever you're selling.
When it comes to putting your ads in front of the right people, Meta’s machine learning algorithm will 100% do better than any human can do.
Your ads will never succeed just because you follow the "hottest" Meta Ads strategy.
read more
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Landing Page
(Product Page)
Landing Page
(Product Page)
(key metrics)
(key metrics)
// conversion rate (CVR)
// conversion rate (CVR)
Your ads will only get clicks and not sales unless you do this bit.
What makes someone who lands on your page make the purchase is your product imagery and copywriting.
Without an optimized product page, no matter how good your creative is at generating clicks, no one will ever buy.
Your ads will only get clicks and not sales unless you do this bit.
read more
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Upsell & Bundling
Upsell & Bundling
(key metrics)
(key metrics)
// average order value (AOV)
// average order value (AOV)
Optimizing ads for ROAS is like building a house without cement, it's stupid.
If you get 10 purchases with an AOV of IDR 200.000 from IDR 1.000.000 ad spend, your ROAS sits at 2x.
But if you can increase your AOV to IDR 300.000 through upsell & bunding, now your ROAS sits at 3x.
The things that increase your ROAS are outside of the Ad Manager.
Optimizing ads for ROAS is like building a house without cement, it's stupid.
read more
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Post-purchase
Campaign
Post-purchase
Campaign
(key metrics)
(key metrics)
// lifetime customer value (LTV)
// lifetime customer value (LTV)
This mistake is costing 30-40% of your profit margin, yet you don't realize it.
The purpose of your Meta Ads is to acquire new customers, not retargeting existing customers.
Why would you waste your ad budget to retarget existing customers if there are free channels that are far more effective for the job like email & WhatsApp marketing?
Not utilizing this will make your business heavily reliant on ads and cost your profit margin.
This mistake is costing 30-40% of your profit margin, yet you don't realize it.
read more
What you can expect when working with Triple Orca
What you can expect when working with Triple Orca
(benefits)
(benefits)
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No fixed retainer
Your profitability is our priority, we only charge a small percentage of your ad revenue. No more paying for failure.
Your profitability is our priority, we only charge a small percentage of your ad revenue. No more paying for failure.
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Personalized creative strategy
We build creatives strategy & briefs specific to your product and target market, without any additional charge.
We build creatives strategy & briefs specific to your product and target market, without any additional charge.
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Personalized client portal
You'll be provided a dedicated client portal to track performance and creative strategy in real-time.
You'll be provided a dedicated client portal to track performance and creative strategy in real-time.
If you’re tired of losing money on Meta Ads, let’s have a chat
If you’re tired of losing money on Meta Ads, let’s have a chat
(free consultation)
(free consultation)